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Oprah’s Big Give - Worth Another Look? March 19, 2008

Posted by Susan Hyatt in Commentary.
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I was at Metafolics Salon in Denver today for a hair cut with owner Jason Linkow.  I am a big Jason fan - he gives a fabulous hair cut AND he a smart, insightful business person.  I interviewed him for my forthcoming book, The Business Handbook of Strategic Philanthropy, because I felt he was a great example of a small business committed to doing good in the community and at the same time growing the salon’s business.  Metafolics sponsors an annual event to raise money for melanoma which is very impressive.  But I digress - I’ll write more about that in another post. 

While I was “in the chair,” Jason and I got into a discussion about Oprah’s Big Give Show.  Because I really value his perspective, I now will go to http://www.abc.com and watch the two episodes I did not watch as I was underwhelmed with Show One.  Jason told me several things about the Big Give that I had not gotten from watching the first show.  He watches the Oprah Show regularly so he saw the episode where Oprah set the stage for the Big Give and gave more details about who the judges are and their amazing personal philanthropic activities.  I wish I also had seen that Oprah Show to give me a better context when watching the Big Give. Had there been a few more of those details given during the Big Give premier show itself, I probably would have been a little less harsh in my critique.

Jason felt the “tapestry of the show” was being woven with each new episode exanding and deepening the overall message of the series.  I trust him to get such things “right” - he has never steered me wrong on a big screen production and always adds a layer of analysis that I somehow missed.  So I’ll write more after I watch the next episodes.  Check back later this week! 

I ‘d love to hear what your thoughts are about the Big Give, as well.  Is it just another tear jerker way to get viewers or is it really moving us all to more heartfelt and generous action?

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